I have a couple of comments.
I'm not here to debate with the committee the efficacy or the effectiveness of the health warnings. I believe that probably the question of my credibility, which has already been raised by Mr. Cunningham, is lingering in your minds regarding that point. I did state in my statement our position on that issue.
What we are asking for is simply a practical implementation period--one that is practical for the supplier who is here today, one that we are able to implement in a timely fashion, and one that does not disrupt the market, which already goes as high as 33% contraband in some areas. I would go to the point that I raised in the statement, which is that you have two implementation periods in the current regulations. We don't understand the rationale behind the one for the manufacturer. Simply have one for the consumer at the end at the point of sale. It doesn't affect the consumer at all. It enables manufacturers to be able to deal with their supply chain as best they can without having any impact on the consumer at the end of the day, and will cause less of a disruption in the total supply chain in the tobacco market in Canada.