I may be a little heretical, but quite honestly I don't think this is the answer to everything. I still think we have to have a whole variety of strategies. Certainly at the BC Healthy Living Alliance we've done all these programs with low-income groups and have had a lot of experience on how to motivate people, particularly around the food side and physical activity. It's really hard work.
A lot of it is about connecting people and having a sense of belonging so they want to be part of a group that maybe is.... With low-income groups, we did food skills for families. You take them shopping. You help them have healthy food. It's a variety of things. I wouldn't put all my money just into apps, quite honestly.
I still think there's all the personal stuff, the community groups and community organizations that we have to count on to help people, certainly for the next decade.