The Public Health Agency went through, for example, a significant review of the information that we currently have on our public website. In reviewing it last night, we have over 14 pages, if you print them, of information for health care professionals, which really drives that point quite clearly. In addition to that, the agency has purchased advertisements within key medical journals, including journals focusing on family physicians, across the country to raise awareness and to encourage early diagnosis or early treatment of Lyme disease. We're also working, of course, with the College of Family Physicians and McMaster University on developing a training module for physicians, as well as getting it embedded in the continuing medical education approach that physicians already have in place.
On June 3rd, 2014. See this statement in context.