I just have a comment about how the last discussion really emphasizes the need to take a very broad look and include all marketing avenues, including sponsorship and product placement. It also emphasizes the need to have a robust monitoring framework, because industry is very creative, and based on experience with other industries, they will find all sorts of ways to try to get around this. We need to be able to monitor that and adjust the regulations as industry finds ways to be creative to get around the rules.
On April 18th, 2018. See this statement in context.