It would only be on proportionality. Again, we are for helping with the obesity problem in children. That's one thing we're squarely for. Where we have problems is when it starts to take in significant swaths of adults and basically gets us out of food marketing to adults, period. That would be a great overstep. It was a great overstep at 17, as Mr. Warshawski pointed out. It would be easily challenged if in fact adults were taken in by this legislation based not on the legislation itself but on where the Health Canada white paper was going. They specifically put in those time zones, which present a major problem to us. They put in the Internet wording, which is a major, major problem. I mean, Google has gone on the record saying that if the language, as per the Internet language, went through, they would not accept any more food or beverage advertising. They just couldn't live up to whatever that meant.
On April 23rd, 2018. See this statement in context.