That was in our presentation. There have been a number of products that have been presented to the public as alcoholic energy drinks but that are not really alcoholic energy drinks. So a product like Octane 7, Mojo, would have label statements on it that said it was a source of energy. We would go to CFIA, and they would say that is not possible, that an alcoholic beverage cannot be a source of energy. CFIA's priority has always been health and safety, not misleading consumer information. We tried to tell them this was also a health and safety issue, but it was not a priority of enforcement.
On April 30th, 2018. See this statement in context.