If the patient has coverage for the brand name—and often they would know if they do—then they can request it from the pharmacist, who would then dispense it. For example, if someone works for a pharma company, they often have a policy of using only brand name products, in which case they will tell the pharmacist this, and the pharmacist will dispense the brand name.
On May 16th, 2016. See this statement in context.