What I would say is that we are concerned about sugar. I know parliamentarians are as well. The government has obviously made commitments. There is ample evidence that sugar consumption.... A little bit of chocolate now and then, I suppose, is a good thing, but over-consumption of sugar is not healthful and is something that needs some attention paid to it.
As a ministry, we have spent a lot of time looking at the experience of other jurisdictions, looking at all the various options that might be available to the government. Different jurisdictions have taken different approaches. There are various ways to measure sugar—