I ask because you're suggesting that we only care about the business interest, and that's it.
Well, we actually care about the health and safety of young people particularly, which is why we have a very solid track record, and you rightly point that out. I think the fundamental issue here is that we have not seen one piece of research other than what people think about the attractiveness of the packaging. I really fail to see how a 75% health warning package that is kept behind a flap in a convenience store is something that is driving young people to take up smoking. That's the first issue.
Secondly, we are not here today to say, “We only care about the business interests of the convenience store industry. We just want to sell more cigarettes.” That's not what we've said. We have said that based on everything we have seen about plain packaging, there is no research to support the view that plain packaging will actually achieve the government's objective, which is to reduce smoking.