We've discussed vaping here today. There are other products that can help, that have proven very popular in the world. In fact, in Japan, non-combustibles, in less than two years, took over 10% of the market for smokers. They're expected to hit almost 20% of the market for smokers by the end of this year.
These products have been demonstrated to be far less harmful to smokers than cigarettes, yet this bill doesn't recognize them and would lump them in with cigarettes. Therefore, they would not be allowed to be advertised either. How do you square that with the improvements in public health and safety that these products could provide?