Most of us trade industry associations are trying to find ways to connect with employees. We do try to do.... Ours is a bit nuanced in that we actually go to the job sites. We'll do this anywhere in the province of British Columbia. We've done it up in the north. We'll go to any job site at any time to do this tailgate talk.
We're also available as a resource to say, “Hey, I need some information.” Again, trade associations or industry associations are active. This is front of mind, so we're all looking for innovative ways.
I think the difference I see with other trade associations is that it tends to be web-based. You have to go online, log in, do this program, and it will help you. There's an 811 number. We have a number of resources that we give out to to people who are in crisis to say, “Here's the subscription of services in your area that you can access.”
We're finding that people are reluctant to go to a website. They're reluctant to actively seek out some supports, but we find that if we go to them, talk to them, give them a card and put it in their hand, they may not say it's about themselves. It will be, “I've got a friend that might want that”, which might in fact be themself. Because it's a very personal matter, we don't get a lot of feedback from people who say, “You saved my life,” but we do get people who say, “Look, I'm glad you gave me that because now I know, and I feel better about it.”
Similarly, our employers are saying, “Look, thank you for that information.” There's nuance in legislation around duty to accommodate. What does that mean? We explain it, and companies are now saying, “We have to take care of our workers.”