I think the issue is this: there are really good data out there, but, as you indicated, the data frequently don't get used. Sometimes the data holders are not aware of how good their data are. As data start to get used, people start to get excited about them.
On the question about where we go from here and how the data are used, I think you can look at it in a variety of ways. Go back to the patient-centric care question that came up earlier. The data would suggest, by all sorts of parameters, that it simply isn't happening. The reality is, when we started this several years ago, we only did physician resource plans, until we realized that just perpetuates the medical model. Now we turn down physician resource plans and only do clinical and preventative services plans, and 50% of that work—it takes six to nine months at the start of a project—is based on acquiring and looking at the data. It's not purely a metric exercise, because you have to have a qualitative component, as well.
The data are generally better than most people think. They're just not being used. You can say that about services planning or how we analyze physician compensation. It goes everywhere. You're absolutely right. The data are sitting there almost begging to be used.