That's a wonderful question.
It's indeed what we did. When I say “we,” I mean all those experts and very engaged stakeholders who care very much about the dental health of our children. They looked at, as you said, a basket of what preventative, diagnostic and curative services would be, looking at it over a significant amount of time as to what's right for them to reduce their risk of ending up with their oral health in bad condition, which, as I said, can lead to severe cases of generalized infections, diabetes and many other diseases that have an impact on long-term health.
Having constructed that basket, they estimated the average cost of that particular basket and ended up with the figure of about $650, which, in some cases, might be above what they would need in a particular year, but that's fine. Because the cost of living for families with such young children is very significant, we know they'll be using these resources for the best health care services possible for their children.