To clarify, if it's helpful, the original proposal was “at 18” in the earlier round of discussions on Bill S-228. There was a motion to bring it down to 13, but in doing so, there was a discussion that the department really wanted to be careful to make sure that advertisers didn't move from 13 years old up into that range of just below 18, which is still a vulnerable population. That's where the range comes from of up to 18. It's just to keep that monitoring and making sure the advertising doesn't turn around to target that group.
On March 30th, 2023. See this statement in context.