[Inaudible—Editor] mentioned is critical. When we developed our “ease the burden” campaign, it was really essential that we worked with people who had lived and living experience so that it resonated with them.
December 4th, 2023 / 12:05 p.m.
Associate Assistant Deputy Minister, Controlled Substances and Cannabis Branch, Department of Health
[Inaudible—Editor] mentioned is critical. When we developed our “ease the burden” campaign, it was really essential that we worked with people who had lived and living experience so that it resonated with them.
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