First, in my opinion, would be a way of educating them. I don’t know how to say it in French, but it would be a handout about the value of employees of that kind. Sometimes that is enough. Small business owners are very tuned in, which is not happening in big business. We can give the example of a business where a man has made very good progress and where three employees 50 years old and over are working very well and have never suffered any more back injuries than others. An example like that may say more than you and I in a community. That is what we need: a positive example.
Second, we have to help them take the risk. We could reduce the tasks or grant them an income tax credit for hiring older people, persons with disabilities, immigrants, all those who represent too much risk for a small business. Ninety-seven per cent of businesses on the market employ fewer than five people. If every business, even 1 out of 10, hired one older person, we would be doing much better.