Certainly, and thank you for your question.
We do that through a different set of actions. One is that we do have agents across the country who know their employer populations, and they do undertake to meet with employers and provide them with information. They also organize information sessions to inform them about how this works.
We have another set of actions that is linked to a specialist position, a citizen services specialist position, in our offices across the country. One of their main responsibilities is to be proactive with employers: to reach out to employers and to provide them with information about the employment insurance program but also other programs that can help them, including, these days, work sharing.
We also offer to support employers in providing them access to the record of employment on the web. We train them in terms of how to do that. We offer them support in terms accessing the information from our specialized call centre on the record of employment on the web.
For employers, we also work with the Canadian Payroll Association as well as the Canadian Federation of Independent Business. We have regular discussions and seminars with them. In turn, they can help their members.
We also share best practices across the country. If we have a specialist who has come up with proactive ways to reach out to employers, ways that we have not experienced before, we share that with our other specialists so that we reach out not only in a proactive way but also on a very regular basis to help with the regular business, with changes, and with simplification activities.