Part of the what the Canadian Apprenticeship Forum has really been working on for the last four or five years has been primarily around employer engagement, trying to ensure the 50% of skilled trades employers who say they don't really know very much, know more—know that there are connections that they can make to the youth apprenticeship programs, know that there is a return on training investment. We try to provide them with tips and worksheets and a tool kit for learning more about apprenticeship and seeing what the value would be to their business, and by using employer champions we can go to employers who are doing it and saying “It's working for me,” and have employers speaking to employers.
On May 14th, 2012. See this statement in context.