We have to start with what they really need. We have to start with where they have problems in their company that people with gifts, like people with autism or people with Down's syndrome or other things, can contribute to. That's a conversation that is bigger than, “Hey, let's do some good.”
When we began we got sent to the corporate social responsibility departments of every company that we tried to pitch to. It was big. We didn't want to talk to them. We wanted to talk to the operations people and line managers. It's been said again and again today that education is the key, but it's not education about disabilities; it's not even education necessarily about what autism is or any other challenges that people with disabilities have. It's education from the people who are in the trenches doing this who have had success, both from the self-advocates, as well as from people who are working.