I think there are two things. First of all, they need to understand how automation can help them. Often when we do conferences with our clients, we give them examples of businesses that have done it and the return on the investment. Our study is very clear. Businesses that invest in automation perform better and have a higher growth of profit and revenue. That's the first thing—to convince entrepreneurs that there's a big payoff for doing it.
Second, I think the program that was announced today is going to help finance that, because there are two forms of help. The first one is a plan for how you can invest in automation. This plan is up to $25,000 and it's free. The second part is a loan from BDC with a 0% interest rate. I think that will help a lot of companies in Canada to be able to invest in technology and automation.