We get a lot of companies coming to us with a new idea. They're ready to ramp up, so maybe they have to struggle to get their funding to ramp up internally. But even when they get to that point, they need to get in front of a potential client. The way the process is set up currently, if I'm a developer and I want to build something, I will go to what I know, something that I've used every time and been successful with, so I'm not going to change my ways.
But if I can get in front of that person at the beginning, when they're making that first choice, then we can design the building around what's available from a factory and say, okay, this is their limitation, this is what they can produce. We're going to lay out our building in such a manner or we're going to look for how the zoning could affect the potential use of that product. That takes time and money. That's what we call "design assist". It's an early phase of design before you even get into the full design, where you contemplate what the options are. But there are costs to it, and they are additional costs, so people don't want to do it.
I think that might be a way to look at it. Let's look at some options. Let's bring some potential players to the table and and see what could happen there. What do these options look like?