It's a challenge. Every year, we ask ourselves that question. We also attend training sessions dedicated to recruiting volunteers. Having said that, youth and seniors are two very different groups, and we won't recruit them in the same way.
Over the years, we have established a lot of partnerships with high schools, and that greatly facilitates recruitment. Teachers are aware of our organization, and they are aware of the opportunities we offer young people.
It is more difficult when it comes to seniors. In fact, it is often the people who have used the services we provide who then become active volunteers. That has worked the best so far.
There are also people who hear about us by word of mouth or in newsletters. It is the multiplicity of recruitment techniques that makes us succeed.