Thank you. People always ask that question.
When we started 35 years ago, we were looking for an acronym and we decided to use SUCCESS. However, over the years it has moved into.... With signs like RBC, TD, or BNS, people don't ask what they mean any more. So I would simply say that SUCCESS is an organization that helps Canadians, particularly new Canadians. But at its origin, SUCCESS stood for Society of the United Chinese Community Enrichment Social Services. When we went to register, the registrar said we could not have the word “society” in front, so legally our name is United Chinese Community Enrichment Services Society.