As I said, I think the only way you're going to change perceptions is to do some research. Right now, everything that's being said and anything that's ever been said about parents and grandparents is pure speculation. The assumption, for example, is that they're old because the word “grandparents” is in there. It's just not true. Seventy per cent are under the age of 65. The average is 60. You can imagine the range there.
I think that there are numbers you can fight with—numbers and stories—that will really show how these parents and grandparents are connected to their families, but it's a big problem. For any data we do have, they are analyzed in isolation of the family they are attached to, so we have absolutely no idea of whether or not that family's income has actually increased because the grandmother is, for example, taking care of children.
Maybe I'm just being self-serving here as an academic but I think that, without the research, it's all just going to be talk.