Mr. McConnell, I lived for a few years in Norway House and shopped regularly at the Northern store, which I kind of liked. It was the only place you could really buy food. Certainly, for anybody who lives in a place like that, the impression is that you guys have a monopoly, that there's really no competition. What's to stop you from basically charging whatever you want?
I would note that it's been well reported that grocery stores throughout Canada have had record profits this year. Has your company had the same sort of increase in profits? What keeps your prices low?