That's a great question.
My answer is fundamental. On what the role is, it is fundamental. The problem, Mr. Vidal, that we've seen in the last 15 years is that those small communities—but also big ones—are disappearing. Why? Because the ad revenue is going to two big players, honestly. Google and Facebook are getting 80% of all the advertising, which has had the impact of closing 460 media outlets: small and big radio stations and small and big papers, both local and city. The solution we put in place is a $50-million program to help local media outlets. There is also the $6-million program for tax credits on la main d'oeuvre—I don't know how to say that—