Oh, really? Okay.
Obviously design affects the economy, and you can see that from the information I have presented. Design also affects the environment and can impact the environment positively or negatively, because it's designers who choose the materials, finishes, and furnishings, and the manufacturers who make their products.
Design also affects the quality of life. Can you imagine the design of a school, a hospital...universal design and design for the disabled? That's a very important part of design that is often overlooked and that we need to embrace.
We have recommended 12 steps that are in your speaking notes, but in short, design is not embraced by the federal government at all. We receive no funding from the federal government. We are a self-sustaining organization. We receive some program funding to run the Design Exchange, but more importantly, across Canada design has to be included in the R and D process. It is the missing link between research and development and commercialization, which is why we're not seeing a great rate of commercialization across the country. Design is the key component in marketing, and until we embrace that, until our policies embrace that, we will not be the country we could be.