It leads to the debate--and I brought this to the previous panels--that some Canadians feel they don't get the best value for service. They argue that they pay a premium for this, and they argue that the way to bring down fees is not always necessarily through competition, it's through regulation. And some countries do that. The United States has strong regulatory powers, for example.
What would be your comment on that? Because there seems to have been this leading element out there that if we opened up the spectrum, we got the new entrants coming in, there would be more competition and it's automatically going to mean lower prices. That seems to be the public expectation from what I'm hearing from constituents and people across Canada. That may not necessarily happen, though, so I would like to hear your comments about those who say that perhaps we actually need a stronger regulatory system to measure what people are getting, how they're getting it, and also if it's meeting the branding that the companies are pushing out there in terms of advertising and also the cost of it compared to other countries.