Thanks very much for the question.
In Kitchener-Waterloo, roughly 1,100 businesses have signed up and about 250 have published new websites. Those 250 businesses in Kitchener-Waterloo weren't on the Internet before.
For Google, it's really as simple as thinking that our business hinges on the success of all those other businesses, in terms of making sure that they're online and engaged. I say this because when they have a web presence, we know that people will search for them online. We know that people will access their information online, and they'll come to Google first to get to that business. So, for example, when you're out and about with your smart phone, if you know that you can find every business in your community, you're likely to turn to Google Maps and search for them.
So in some ways there was a crass reason for our doing this. We're a business so it wouldn't shock everyone, right? But I think there's also something deeper here, which is that Google in Canada and on a global basis sees the information economy as the foundation for success in any economy, and so we don't think that we need to wait for government to do a program like this. We just wanted to do it.