Just to continue this conversation, focusing on students a little bit, I think it's a great idea. I think that was in the Jenkins report and actually is something the Conservatives have been pushing a bit in their policies to increase co-ops. Maybe we can talk a little bit about the direct placing of students in industry to provide a bridge. I think we can talk about that a little bit.
Maybe you can tell me more about why companies don't hire more PhDs. Why is there this reticence? Why don't they know what a PhD can do for them?