Sure. There were a couple, I suppose.
One of the big ones was ultimately cost, of course, but it was cost in the ongoing maintenance of the environment. It's very expensive to build up a server infrastructure, because it's constantly atrophying. The trouble with technology, as we all know, is that the second you buy it, it's out of date. It atrophies quickly. That's very expensive when you're talking about, for example, our company when it was smaller, when it was a company of 10 or 20 people buying expensive servers from IBM or Dell and finding an expensive place to host them.
It's very challenging to build up the base infrastructure needed just to open the doors, to put one piece of software on it, to allow us to run an HR system or something. We're talking about $10,000 to $20,000 to get started, whereas with a sort of cloud service, I can rent by the month. I can try before I buy. There are often free trials on software. It allows me to make incremental improvements to how I run my business without having to dedicate a huge capital budget just to give it a go.
It also—