—and they have different revenue streams that they're trying to work on.
I've watched the evolution of SooToday and the Sault Star. The Sault Star is trying to pick up some of the Internet presence. To get to my question, one of the things the Sault Star will do, say, is put out an article and then share it with Facebook and Twitter.
Has there been any thought about any kind of compensation? Facebook loves it, and the Sault Star must want to do it as well, because when I share with my x number of followers, there it is. Are there any thoughts or discussions about how any kind of compensation could happen by using social media and, if you will, the traditional forms of media?