I'm happy to take that, sir. Thank you.
I actually did, in fact, spend a day with the FNC, with their president and a few other people, at a recent conference in Montreal with respect to misinformation and digital literacy, and that proposal was in fact shared with me.
The conversation we had about it for us boils down to there being a misunderstanding of the way that published content—in this case, let's say news articles—is shared on Facebook.
As you probably know, Facebook itself is not putting news articles onto Facebook. It gets on Facebook in one of two ways. One is that the publisher itself—let's say it's La Presse or Radio-Canada or The Globe and Mail or the CBC—chooses to put published content on Facebook, or an individual, a user, decides to share something onto the platform. What I shared with colleagues in Montreal was that I'm at a bit of a loss as to how such a mechanism would work if, at the end of the day, platforms are not the ones that are actually putting individual pieces of content on the platform, and that it's actually individuals or publishers. You can imagine very quickly that if the system is based on how much somebody happens to put on a particular service, then it just seems as though we would not be—