You touched on an interesting point about packaging and how it's not something that's as simple as that. I know you've had problems in your industry even with something like a lip balm and the amount of packaging you try to squeeze on that.
What are the lessons you could tell us from what you knew as a regulator and what you know now, working for a regulated industry, that can help our regulators? What did you not know, that you learned? How should we make sure that the regulators now are better? How could we help them?