I agree with you that there have been many initiatives over the years. We've always been supportive of the initiatives, and when something is renamed we will continue to be supportive of their continuing to try.
You gave a good list, and we've always had a good long list of issues under those initiatives. Probably our biggest one is trying to eliminate the reinspection of meat that is exported to the United States. The challenge, I would say, is not a lack of trying on the part of the Canadian regulators. I think they do a good job of trying to get it, but on every one of these issues there is somebody who doesn't want to change, often on the U.S. side.
For example, concerning the issue of reinspecting meat at the border, that is done at a place called an I-house. These I-houses are independently owned by entrepreneurs. The entrepreneurs who own the I-houses have a vested interest in the inefficiency continuing. They lobby hard to make sure the rule isn't changed.
On issues such as meat grading, there are elements in the United States who see being able to use the USDA grade as a protectionist effort. It is just a measure of the quality: Is it prime? Is it choice? Is it select? They have viewed it in the United States as being almost their intellectual property. It means that it's U.S. product, and they have fought hard to keep that.
We lose value thereby. The packers will tell you that the American consumer does not know what Canada prime or Canada AAA means. If it shows up in a U.S. store, even if Canada AAA is equivalent to USDA choice, the American consumer doesn't know what it means and will devalue that product. It is frustrating.
As I said, we remain positive. We'll keep pitching and at some point we'll able to make progress on these things, but it is frustrating.