Would it be fair to argue that education...? Or is it willful ignorance—ignorance is bliss—that is happening? A significant thing that has been raised to me over the years is that those who are following the law and the regulations and investing in those things have a hard time competing with those who aren't.
Is it just a matter of education, or is it a combination of education and a little bit of enforcement to make sure that the bad operators aren't rewarded?
I think that's what we're really trying to get at. Like a lot of things, it's the policing component. How much do you invest in that versus education?