It's a good point, though, which needs to be raised, because even the old, traditional print marketing material that you receive has changed too. If you're a business now using non-recyclable material and using ink that is not properly managed and disposed of.... In fact, some businesses pride themselves on their environmental practices, from the ink to the paper, in their customer communication. I'm worried that if we retreat on some components of CASL, we'll get more garbage. In the past, it was not necessarily about the effectiveness of a piece and its rate of return but it was about the volume to get the return, and so garbage, poor quality, loss of privacy, exposure to viruses, and other things escalate, because the senders are almost bottom-trolling, as on the ocean floor, trying to grab anything they possibly can rather than using actual skills of the art.
On October 26th, 2017. See this statement in context.