It's because together we can do more. Together we can go further and faster. This is a business of scale. This is a business where we spend capital that has a 10-year payback or more, and every day we make decisions about where to put that capital.
This is an opportunity to take the breadth and depth of Shaw's fibre network in the west, combine it with our wireless capability in the west and bring that together to create the best of both worlds. Therefore, for every incremental dollar we spend, the three plus the one can do even more incredible things, mainly aimed at rural Canada and 5G. This is important at this point in time because we're about to make the biggest investment in a generation: $26 billion will be spent in Canada to deliver 5G.