It's a wonderful question. I really appreciate your asking it.
It would take me weeks to sort of get through it, but I would say that planned-use planning, particularly in Ontario, has not kept pace with the required flexibility that's going to be needed for a zillion cities of the future. I have a whole host of ideas on how to reform that, but what I can say is that I don't believe that more regulations in building codes is a solution. We have some very specific examples of more energy-efficient and green technologies that are actually precluded because of antiquated views on building codes and very prescriptive regimes around what energy-efficient solutions look like.
My view on this is that, as consumers are demanding more energy-efficient products, the industries that produce those products will adapt and provide consumers with what they're looking for. The role of government isn't to say, “It's these five things that must happen in order to be energy efficient.” I think that industry can do a great job of pushing the envelope on energy efficiency. We've actually reduced the carbon footprint of our product line by 30%, way above and beyond the building code. Many of the things that we do wouldn't exist if we didn't always challenge what that existing building code prescribes.
I really appreciate the question, and I think it's a very important issue that you raise.