Yes, I think that we need to restrike the balance. It may have been that in the past the balance that we had before was working. I think that this balance is becoming more challenging, especially in the advent of the digital economy, in particular the impact of big data on companies.
The reason big data is so important is that it can create these competitive advantages that firms in many cases just realistically can't challenge. As a small or medium-sized enterprise, if you're going against a behemoth that has data and can have a bird's eye view of the entire market and essentially swipe you and your customers at any moment because of this data and insight, how do you navigate that? A more rules-based approach may enable the bureau to pre-emptively prevent those sorts of situations from arising, or prevent them from arising in an anti-competitive way.
I think, again, that this balance needs to be restruck, given just the nature of commerce and the evolution of it, particularly over the last few years with digitization.