I am not aware of all the details, but I am familiar with the bill. It addresses the issue of Canadian content, which is also a particularity of Canadian broadcasting policy. The only question is whether the measures proposed in the bill will truly help increase Canadian content.
I examined the issue a long time ago in the media sector. The same thing is being done in Europe. In the context of new platforms, it is hard to force businesses to create Canadian content. Often, there is almost a need to set out subsidy mechanisms or spending obligations to ensure that content is created. As well, there is no guarantee that people will look at that content.
In my opinion, the bill includes good ideas, but it will not have the same policy effectiveness as we saw in the old world of radio and television broadcasting.