Videotron and Rogers have entered wholesale agreements whereby, to Mr. Klass's points earlier, Rogers ultimately has control. It's ultimately Rogers' network. We're talking about shared ownership of a network into which we've contributed spectrum that we own and contributed to radio networks that we own on a shared basis with Telus. That's the fundamental difference. Are you riding on someone else's network at rates that may be illegal—we'll see where the CRTC goes with that—or are you investing in a shared network? That is the scenario with Telus.
Why did we sell? I said very clearly at the outset that we did not want to sell. We were dragged into a sale to Shaw. The business was doing fantastically as an independent pure play. Our business model was validated and Canadians were voting with their feet. We had almost a million subscribers. We voted against selling.
When the opportunity emerged surrounding this Rogers-Shaw announcement, we immediately reached out to Rogers and expressed our desire to re-enter. The reason Rogers didn't want to talk to us was that we're the only ones that built a successful, independent pure play and actually brought prices down for Canadians in the markets we're talking about. We have national ambitions, and we look forward to getting back at it.