I think simply telling consumers what they're buying would be a huge step forward here in Canada. When I go out and talk about this bill, people can't believe that this is actually legal in Canada, that they can actually sell you a service in theory.
I was racking my brains last night trying to figure out where else in the world you would buy this kind of service. Can you imagine going up to a gas station and saying, “Okay, I'm going to get up to 50 litres,” and then you only end up with 35 but you pay for 50? That was what the language said, and you agreed—yes, I'm going to get up to 50 litres.
This is the same kind of thing we're talking about. It's very misleading, and it's time for the Canadian industry to step up and start doing what it can do.