Very simply, no. Self-regulation is not appropriate or adequate.
I think this is a clear example of what my colleague Mr. Hatfield was saying around the idea of rushing to regulate, rather than really understanding the system. The entire consultation process around regulating generative AI was done in such a rushed manner. We felt a response to concerns that there hadn't been public consultation about AIDA in general. We have concerns.
We don't have any data right now to know how companies are reacting to the self-regulation, but it's clearly insufficient.