This is number one, two, and three—those targeted personal sanctions.
Once again, these are not sanctions against Russia, as the Kremlin propaganda tries to trumpet. They fail in that, of course; as we see from opinion polls, more Russians support this than don't. But this is really it.
It's for the Russian opposition, obviously, and for the Russian society to achieve political change in Russia. But this is the greatest possible help: to strike directly at the abusers, at the corrupt officials, the crooks; to close to them access to their ill-gotten money, which they have plundered from the Russian people, from Russian taxpayers, and which they keep here—“here” meaning in western nations—and have invested in western assets and in sending their kids to receive education here. It's closing those avenues to them.
They may not, for now, be facing any kind of accountability or responsibility or punishment in Russia. They will one day; there's no doubt about it. They may not be facing it now, but there's no reason that they should enjoy the privilege of having access to the nations of North America and western Europe.
The best way to help the Russia people in their struggle for the rule of law and in a struggle for democracy is to tell those abusers and thieves that they are not welcome here and are not welcome anywhere in the western world.