If the president is speaking once, twice, or even three times a day and all his speeches are televised live on maybe 18 different channels, and the next day you'll see his remarks in the headlines of the stories from almost all the newspapers, you can imagine his popularity. His narrative is the only one going around. There's no challenging narrative that people hear and no independent, critical, or opposition media coverage at all.
The situation is quite dramatically different from what we saw maybe five or six years ago in Turkey, when we still had vibrant media, despite all the challenges and the shortcomings, and people could hear different voices and different points of view. Now they're only hearing one voice. Whatever the president says is taken at face value as a fact, and the people believe it. He's framing the election campaign as a sort of liberation war for Turkey, because in his narrative Turkey is under attack even from NATO allies, including the United States and Canada. They're trying their best to liberate the country from these “alien” or “imperialist” powers.