It's mostly states. In fact, one of the areas where the World Food Programme has done very little is in private sector fundraising. I'm bringing that now to the table. We're beginning to analyze and evaluate.
On an amortized, annualized basis, I don't think we would be able to see substantial amounts—billions of dollars—from the private sector, notwithstanding going into the Internet and touching millennials. We believe that if you could touch half a billion millennials and get them to give $2 per year, that would pick up $1 billion.
I arrived almost 20 months ago. We're now raising $4 million more per day than we were over a year ago. That's a little over $1 billion. That's come primarily from about 10 countries. We have been able to touch into countries that historically have not been giving, like Saudi Arabia and the United Arab Emirates. Now we've been able to convince them that they must give and they're stepping up. China is stepping up more than they ever have. Russia is stepping up a little more than they ever have. We're trying to do more.
The private sector is going to be the long-term solution for on-the-ground partnership with us that's not just money but expertise and economic empowerment.