There are differences, for example, even in the three areas of my region. If you're looking at the Middle East, for example, contacts are extremely important in terms of doing business where markets are not necessarily established for us. In other areas, for example Africa, intelligence on the opportunities--because many Canadian companies don't have a presence in Africa--becomes all the more important. Again in Africa, troubleshooting in countries where governance may be an issue is something that Canadian companies will require. So it varies very much from one region to the next. In Europe, again, intelligence and information on how value chains come together are also important.
On May 8th, 2007. See this statement in context.