We're not looking for any particular finessing to try to address that issue. The bottom line is things work out economically or they don't, and to try to massage something of that nature, you're probably going to make the issue more complicated than it is.
As I say, in some situations it's much more beneficial to have the total product harvested and processed in Canada. Our groundfish resource has declined, so for us to get, for example, pollock for our marketplace, it has to be harvested some place outside of Canada. It's our companies that have the brand. It's our companies that have the connections, and it's our companies that can make the arrangements so that this comes to completion. In our view, that's in the best interests of the industry. And the industry recognizes that. In a global industry, in a global world, this is our only alternative, and we're doing fairly well at it.
One thing that is emerging, which would have an impact on the direction you're talking about, is what we call “environmental food miles”. There is growing concern among consumers who want to be part of environmentally responsible food purchasing. Those people who feel that way will more and more look for products that are not only “product of Canada”, because they meet the sufficient transformation rules, but they may be looking also for “harvested in Canada” or “grown in Canada”. That movement is growing.