My experience with parmigiano reggiano is that they're playing a hard bargain. They tried to register it as a trademark. We opposed it, so they could not register parmigiano reggiano, even though it's not used in Canada; we produce parmesan. The problem is that they interpret their name, parmigiano reggiano, in any language, as where there is parmesan. So anybody who uses words even close to it, in any language...they actually want to prohibit it. There's no way you can start from there.
I think what was suggested was to have “Canadian” before it, if that's a compromise for specific cheeses; I could see that maybe it could be contemplated. But I don't think you'll do it through an industry agreement. I think you'll do it through regulatory agreement, and hopefully you'll do it through the WTO, because that's where it should be dealt with. Otherwise Canada will be put in a different situation from some of the other countries, like the U.S. and the EU, Oceania, and so on.